WE’RE LAUNCHING OUR HERALD COFFEE BRAND AT MOTORCYCLE LIVE!
We’re excited to announce that we will be launching our new Herald Speciality Coffee blend at Motorcycle Live.
The coffee beans are roasted in small batches in Cambridgeshire and when ground can be used in cafetières, filter, moka and espresso coffees. The blend combines a sweet medium bodied bean from the Cerrado, a tropical savanna ecoregion in the centre of Brazil, with a Grade 1 Southern Ethiopian bean.
When selecting our coffee, we chose a blend that consisted entirely of Arabica beans. This coffee is grown at higher altitudes than Robusta. It’s harder to grow due to lower tolerance to disease but it tastes better!
Herald is probably better known for our head-turning motorcycles and clothing. However, coffee and motorcycles are a great combination, just look at the Café Racer! Coffee felt like the next step in expanding our lifestyle range. Currently it’s available to purchase as beans to be consumed at home, but we are looking forward to exploring other options.
The coffee beans will be on sale for the first time on the Herald stand at Motorcycle Live and will soon be available online. Visit us in Hall 3A on stand 3G10 to purchase your coffee beans and pick up a Herald coaster and recipe card (while stocks last).